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FACEGYM Secures Strategic Investment From Reliance Retail

Published July 3, 2025
Published July 3, 2025
FACEGYM

The pioneering facial fitness and skincare brand landed a strategic minority investment to fuel its next phase of growth.WHO: FACEGYM was founded in 2014 by former beauty and wellness columnist Inge Theron, with the first studio in Selfridges, London. The concept is grounded in the philosophy that the middle ground between topical skincare and extreme procedures is found in facial exercise. Known for its facial workouts that instantly sculpt, lift, and depuff, FACEGYM is the destination for facial fitness combining signature muscle training, advanced tools, and collagen-boosting skincare for immediate and long-term benefits that can be seen and felt. The concept has locations across London, Oxfordshire, Manchester, New York, Los Angeles, and Sydney.Reliance Retail Ventures Limited (RRVL), through its subsidiaries and affiliates, operates an integrated omnichannel network of 19,340 stores and digital commerce platforms across Grocery, Consumer Electronics, Fashion & Lifestyle, and Pharma. They have partnered with over 3 million merchants through its New Commerce initiative. Reliance Retail Limited, a subsidiary of RRVL, is the only Indian retailer in the global Top 100 and among the fastest-growing retailers globally as per Deloitte's Global Powers of Retailing 2023.WHY: The infusion of capital and RRVL's strategic support marks a significant milestone for FACEGYM to scale its studio footprint across key markets, broadening international expansion.IN THEIR OWN WORDS: Inge Theron, founder of FACEGYM, said, “I could not have dreamed of a better partner and look forward to taking India by storm! I am certain FACEGYM will prove a huge success in the Indian Market.

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